Leveraging Low Call Volume: 3 Killer Training Opportunities You Can't Afford to Miss
Most real estate teams spend a good chunk of money on leads, but then let a lot of those leads just sit there. It’s like buying groceries and then leaving them on the counter to spoil. It’s a real shame, especially when the market is a bit tricky right now. We’re going to look at how you can actually use those quiet times, when the phones aren’t ringing off the hook, as a chance to train your team and get better at following up. It’s not just about getting more calls; it’s about making sure the leads you already have turn into deals. This is about 3 Ways to Turn Low Call Volume Into a Training Opportunity. Key Takeaways Many teams miss out on deals because their follow-up isn't consistent, especially when lead volume is low. The cost of slow follow-up isn't just lost commissions; it's wasted ad money and missed chances for referrals. Industry averages show low conversion rates (0-1%) for leads, but teams with trained ISAs can see rates jump to 5-7% or higher. Real est...